Simply put, it is about eating in a balanced way. Encouraging people to cook from scratch and eat more vegetables. 


But what does this mean in today’s world when we are constantly bombarded by the benefits of one fad diet or another? There are now so many of them out there that it is easy to get confused and frankly, feel quite bewildered by it all.


We all know that cutting out any of the major foods groups from our diet is not a good idea, as it will leave us wanting and relying on willpower. But more importantly, these are unbalanced, unsustainable and can leave you feeling quite poorly.


As the NHS contends, they “could prevent you getting the important nutrients and vitamins that your body needs to function properly.”


Eating real food is about striking the right balance by including all three food groups – carbohydrates, protein and essential fats – in the cleanest forms possible.

It’s about eating natural, unprocessed food to ensure that the body has all the essential nutrients required for healing, repair and energy production on a daily basis.


It’s not about counting calories. It’s rather about focusing on the nutrient density of foods and their bioavailability once digested.


The 70:30 rule 


At the core of our ethos is the 70:30 rule. Balance. 


So the 70:30 rule involves eating healthy plant based foods 70% of the time within any given week and allowing yourself 30% of moderately acid-forming foods within that timeframe (meaning anything you like) This is about 4 meals a week giving you a balanced approach and a healthy lifestyle. 


Research from the Harvard School of Public Health shows that maintaining your body in alkaline state by eating the rights foods can be beneficial to your health.


A study published in the Journal of Environmental and Public Health in 2012 also found that an alkaline diet “may result in a number of health benefits.”


What are the benefits of adopting this lifestyle?


  1. Improved digestion and absorption
  2. Greater mineral content
  3. Strong bones, teeth and nails
  4. Improved immune function
  5. Increased energy
  6. Natural weight Loss
  7. Balanced hormones
  8. Calm mind
  9. Greater concentration and memory
  10. Improved mood and self-perception
  11. Improved hair and skin
  12. Better quality sleep



Really Really Alkaline: pH 8.5 to 9.0

Lemons, limes, watermelons, cantaloupe, melon, mango, papaya, grapes, kiwi fruits, passion fruit, pineapple, watercress, asparagus, cayenne pepper, dates, raisins,  figs, kelp and other seaweeds, agar-agar, umeboshi plums and all vegetable juices, green vegetables and leaves, carrots, celery, fennel, onions, garlic, spinach.


Really Alkaline: pH 7.5 to 8.0

Apples, apricots, alfalfa sprouts, avocados, bananas, berries, grapefruits, guavas, nectarine, peaches, raspberry, strawberries, sweet corn, broccoli, cabbage, cauliflower, kale, lettuce, okra, pumpkin, squash, spinach, bamboo shoots, beans, beetroot, bell peppers, daikon radish, kohlrabi, parsnip, turnip, peas, potatoes, tamari, apple cider vinegar.


Alkaline: pH 7.0

Almonds, artichokes, Brussels sprouts, cherries, coconut, cucumbers, eggplant (aubergine), leeks, mushrooms, ripe olives, onions, pickles, radishes, tomatoes, chestnuts, raw goat’s milk, olive oil, millet, amaranth, sesame seeds, soy beans, soy milk, sprouted grains, tempeh, tofu, barley malt, brown rice syrup, vinegar (apple cider is the most alkaline of all vinegars), cacao powder & butter. 


Acidic: pH 6.5-4.0

Red meat including beef, lamb, pork and game (venison). 

Poultry including chicken, duck, partridge, pheasant and quail. 

Processed breakfast cereals (which are low in nutrients and high in sugar and salt). 

Commercially produced biscuits, cakes and breads (which are high in yeast, white flour, salt, sugar and additives – all acid forming components in their own right). 

Pizza, cow’s dairy products (butter, milk, yogurt). 

Fried food. 

Alcohol especially wine, champagne and beer. 

Cola drinks, diet colas, alcohol. 

Tea, coffee, chocolate (especially milk chocolate which is high in sugar and dairy solids).


Our books Honestly Healthy Cleanse, Honestly Healthy for Life & Honestly Healthy Eat with your body in mind will guide you through every step of the way.


Edited by Chantal Ouimet